
Misdiagnosis of melanoma on Black and Brown people can be deadly. 21 Grams is highlighting the often-hidden presence of melanoma on black and brown skin tones. We are zooming in on cancerous cells in places on the body that melanoma can develop on Black and Brown people.
My Role: Designer + Photographer
Antonia Green: Copywriter + Model
HEALTH MAGAZINES
Our campaign will be printed in Essence, Women’s Health, and men’s health magazines.
OUT-OF-HOME
INSTAGRAM FILTER
We combined night-time photography and bokeh lights with cancer cells to show how skin cancer is harder to detect on black and brown skin tones.
OUT-OF-HOME
INSTAGRAM POST